Podcast with Arne Westermann

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In the latest episode of our podcast "ISM Perspectives on...", marketing experts Prof. Dr. Arne Westermann and Jörg Forthmann discuss how companies can successfully manage their reputation in the digital age.

Find out how sustainable reputation strategies are designed and what role artificial intelligence plays in this. Our two guests also shed light on the importance of reputation rankings and their influence on brand value.

They also explain how AI-supported crisis monitoring can help to identify and respond to potential risks at an early stage.

Our interview podcast is available on Spotify, Apple, Google, Deezer and Podigee.

Listen in and subscribe to us on the streaming platforms so you never miss an episode.

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Pappelallee 78/79, 10437 Berlin, Germany

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